I’m a Creative Director.

I have refreshed two high-growth,
well funded, series D startups. If your business needs a glow up or if you need a leader who lives in systems for your amazing brand look no further. Differentiation and high craft are my baselines.
I have almost 15 years of success and learnings in the performance and demand gen space. I understand what works (today) and more importantly I am a creative director who is really passionate about performance!
I know what it takes to make your website the one your competitors try to copy, and I know how to make your customer journeys do the same.
Campaigns are my jam, whether we develop them in-house or with an external partner. I also love all phases of big events: from planning a unique identity to optimizing for success during the event and delivering recap assets that engage, let’s go!
The creative machine only works if all parts are connected, from designers to writers to producers. It all starts with trust. I know how to build it across the entire team so everyone feels excited and engaged.